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First NASSCOM delegation to Africa (Nigeria, Ghana and Kenya)

Submitted on Saturday, 28 August 2010No Comment

First NASSCOM delegation to Africa (Nigeria, Ghana and Kenya)
8:00 AM To 5:30 PM
22 September To 22 September, 2010Nigeria, Ghana and Kenya

Overview

As a part of NASSCOM’s Global Trade Development Initiatve to explore new geographies for its members – NASSCOM is organizing its first delegation to Africa. The delegation is scheduled from 22 – 28th September 2010. The emphasis of the NASSCOM delegation would be on creating awareness among the local companies about India, identifying potentials companies for partnership and building a long term engagement program.

Over the past three years, Africa has been one of the faster growing markets worldwide in ICT adoption and communication technology and has the potential of becoming one of the most important markets for the Indian IT industry. The liberalization of Africa continues and most countries have established regulatory bodies to ensure a fair, competitive and enabling environment.

NASSCOM strongly belives that this is the right time to explore Africa as it has a huge unmet ICT demand and Governments and business that were apprehensive till some time back have realized the potential of ICT and are willing to invest in this sector. Africa’s IT market is headed for growth in 2010, and market levels are expected to reach $22.53 billion in 2010, setting in motion a number of key trends that will reshape the IT landscape in Africa.

The delegation will visit Nigeria and Ghana in west Africa and Kenya in east Africa. Nigeria is the second biggest economy in Africa and is the largest in terms of its population and opportunity. Ghana, though a smaller economy but it offers the most suitable investment climate in the region and is often referred as the Gateway to West Africa. Kenya is the most aggressive ICT economy in the eastern region with the government being proactive and willing to invest in the sector. This entire trip would give ample exposure and flavor of the entire African continent.

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